Data Mining in the Development of Mobile Health Apps: Assessing In-App Navigation Through Markov Chain Analysis.
Jeroen StragierGilles VandewielePaulien CoppensFemke OngenaeWendy Van den BroeckFilip De TurckLieven De MarezPublished in: Journal of medical Internet research (2019)
Using Markov Chains to assess in-app navigation presents a sound method to evaluate use of mHealth interventions. The insights can be used to evaluate app use and improve user experience.