TikTok - Potential Impact on the Use of Smokeless Tobacco and Betel Quid by Young People.
Kalpani SenevirathnaChetana Prakash DeshmukhSaman WarnakulasuriyaRuwan Duminda JayasinghePublished in: Asian Pacific journal of cancer prevention : APJCP (2022)
Our results demonstrated that video clips related to BQ and SLT on TikTok, a fast-growing, popular video-sharing platform among teens, which is available with no age restrictions has been viewed multiple times. Majority (76%) promoted these two products, that could be detrimental to oral health. Therefore, the age restrictions especially for the videos containing BQ and SLT is mandatory in order to reduce the potential exposure of adolescents/young adults.