A Web Application About Herd Immunity Using Personalized Avatars: Development Study.
Hina HakimJulie A BettingerChristine T ChambersS Michelle DriedgerÈve DubeTeresa GavaruzziAnik M C GiguereÉric KavanaghJulie LeaskShannon Elizabeth MacDonaldRita OrjiElizabeth ParentJean-Sébastien PaquetteJacynthe RobergeDilian ToroAaron M SchererMartin Tremblay-BreaultKumanan WilsonDaniel ReinharzHolly O WittemanPublished in: Journal of medical Internet research (2020)
Visualization with personalized avatars may help people understand their individual roles in population health. Our app showed promise as a method of communicating the relationship between individual behavior and community health. The next steps will include assessing the effects of the application on risk perception, knowledge, and vaccination intentions in a randomized controlled trial. This study offers a potential road map for designing health communication materials for complex topics such as community immunity.