Organ donation and departments of motor vehicles: Multiple messages, implementations, and replications.
Jason T SiegelDanielle R BlazekMaria D McManusEusebio M AlvaroWilliam D CranoMaria SandersPublished in: Health psychology : official journal of the Division of Health Psychology, American Psychological Association (2021)
Results indicate donor registration rates can be increased through DMV-based media campaigns; however, the appeal used, and the implementation of that appeal, can determine the likelihood of success. These results can guide the development and implementation of campaigns seeking to influence donor registration and other prosocial behaviors. (PsycInfo Database Record (c) 2021 APA, all rights reserved).