Impact of Social Media on Self-Referral Patterns for Living Kidney Donation.

Bernard J DuBraySaed H ShawarScott A RegaKristin M SmithKaylin M CentanniKara WarmkeBeatrice P ConcepcionGretchen C EdwardsHeidi M SchaeferIrene D FeurerRachel C Forbes

Published in: Kidney360 (2020)

The use of SM to petition living kidney donors is prevalent and accounts for a greater proportion of respondents compared with VC. SM respondents tend to be younger, female, and altruistic compared with VC. Directed altruistic interest in kidney donation is almost exclusively generated through SM.

Keyphrases

social media
health information
primary care
healthcare
kidney transplantation