Quantifying alcohol audio-visual content in UK broadcasts of the 2018 Formula 1 Championship: a content analysis and population exposure.
Alexander B BarkerMagdalena Opazo-BretonEmily ThomsonJohn BrittonBruce Grant-BrahamRachael L MurrayPublished in: BMJ open (2020)
Alcohol content was highly prevalent in the 2018 F1 Championship broadcasts, delivering millions of alcohol impressions to young viewers. This exposure is likely to represent a significant driver of alcohol consumption among young people.
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