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Regulatory Compliance of Health Warnings on Tobacco Packs in Karnataka, India.

Somya MullapudiMuralidhar M KulkarniVeena G KamathJohn BrittonCrawford MoodieAsha Kamath
Published in: Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco (2021)
Warnings on tobacco packaging are an important and inexpensive means of communicating the harms associated with tobacco use. However, relatively few studies have explored regulatory compliance with warnings. We collected all unique tobacco packs from 66 retailers in a district in Karnataka in India and assessed whether each met the legislative requirements in terms of warning size and proportion of the pack covered, legibility, and the language used. Of the 365 packs collected, only one in eight was compliant with the legislative requirements. This study highlights the importance of assessing warning compliance and the need for enforcement in India.
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