THE CONTENT OF COVID-19 INFORMATION SEARCHES AND VACCINATION INTENTION: AN IMPLICATION FOR RISK COMMUNICATION.
Ayokunle A OlagokeBrenikki FloydComfort T AdebayoAyomide OwoyemiAshley M HughesPublished in: Disaster medicine and public health preparedness (2022)
People who searched for information about 1) the science of viral effects of COVID-19 and 2) policies/procedures recommendations also reported higher vaccination intention. Risk communication seeking to increase vaccination should meet the consumer's information demand by prioritizing the scientific rationale for COVID-19 vaccination and clarifying what policies/procedures are recommended.