College alcohol belief and alcohol use: Testing moderations by cultural orientations and ethnicity.

Alcohol is considered an integral part of the college life; students who hold stronger college alcohol beliefs typically consume more alcohol and experience more negative drinking consequences. Asian Americans are increasingly at risk for hazardous alcohol use, yet little research has focused on whether college alcohol beliefs are conceptualized similarly in this group and whether individuals' cultural orientations moderate the relations between college alcohol beliefs and alcohol involvement. Asian American (N = 439; Mage = 22.77, 42.6% women) and Euro American (N = 161; Mage = 21.04; 41.6% women) undergraduate students were recruited to test measurement invariance of the College Life Alcohol Salience Scale and the Stephenson Multigroup Acculturation Scale. We examined the relations between college alcohol beliefs and alcohol involvement, and the degree to which cultural orientations and ethnicity moderated these relations. Scores from a 14-item College Life Alcohol Salience Scale and a 26-item Stephenson Multigroup Acculturation Scale demonstrated scalar invariance across Asian and Euro American groups. Bivariate correlations showed robust associations between college alcohol beliefs and alcohol involvement. Among Asian and Euro Americans who were not immersed in their ethnic heritage society, students were at greater odds of being a drinker when they endorsed stronger college alcohol beliefs, and drinkers consumed more alcohol when they endorsed lower college alcohol beliefs. Interventions aimed to prevent alcohol use and misuse can assess and target students' college alcohol beliefs and promote greater connectedness to their ethnic heritage cultures. (PsycINFO Database Record (c) 2020 APA, all rights reserved).