Patient preferences for topical treatment of actinic keratoses: a discrete-choice experiment.
D KopaskerA KwiatkowskiR N MatinCatherine A HarwoodF IsmailJ T LearJ ThomsonZeeshaan-Ul HasanG N WaliA MilliganL CrawfordI AhmedH DuffyC M ProbyPaul AllansonPublished in: The British journal of dermatology (2018)
Evidence of significant variation in the perceived utility of treatments across patients highlights the importance of taking individual patient preferences into account to improve AK treatment acceptability and adherence.