'Money up in smoke': The financial benefits of smoking cessation may be more motivating to people who are homeless than potential health gains.
Cheneal PuljevicAaron SnoswellLorena RivasMohammed M AliWouter de GreefJason A FerrisCoral E GartnerPublished in: Drug and alcohol review (2021)
Smoking cessation campaigns promoting the financial savings of cessation may be more salient than health-focused campaigns among relatively young men who smoke and experience homelessness. There is a clear need for innovative, targeted strategies promoting smoking cessation among this population.