The Effect of Explicit Suicide Language in Engagement With a Suicide Prevention Search Page Help-Seeking Prompt: Nonrandomized Trial.
Sandersan OnieSusanne Oliver ArmstrongNatasha JosifovskiPatrick BerlinquetteSarah HollandCoco FinemoreNyree GaleEmma ElderGeorge LaggisCassandra HeffernanAdam TheobaldMichelle H TorokFiona ShandMark Erik LarsenPublished in: JMIR mental health (2024)
The findings suggest that individuals who are aware of their suicidality respond better to campaigns that explicitly use the word "suicide." We found that individuals who search for low-risk keywords also respond to explicit ads, suggesting that some individuals who are experiencing suicidality search for low-risk keywords.