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Synthetic Cooling Agent in Oral Nicotine Pouch Products Marketed as "Flavor-Ban Approved".

Sairam V JabbaHanno C ErythropelJackson G WoodrowPaul T AnastasStephanie S O'MalleySuchitra Krishnan-SarinJulie Beth ZimmermanSven-Eric Jordt
Published in: bioRxiv : the preprint server for biology (2023)
Synthetic cooling agents such as WS-3 found in 'Flavor-Ban Approved' Zyn-"Chill" can provide a robust cooling sensation with reduced sensory irritancy, thereby increasing product appeal and use. The label "Flavor-Ban Approved" is misleading and may implicate health benefits. Regulators need to develop effective strategies for the control of odorless sensory additives used by the industry to bypass flavor bans.
Keyphrases
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