Public Service Announcements to Change Attitudes about Youth Suicide: A Randomized Controlled Trial.
Maria FtanouAnna RossAnna MachlinMatthew J SpittalKylie Elizabeth KingAngela NicholasJane HockingJo RobinsonNicola Jane ReavleyAndrea PhelpsPublished in: Archives of suicide research : official journal of the International Academy for Suicide Research (2020)
Our study has highlighted that attitudes and help-seeking intentions in young adults are difficult to change with low intensity one-off exposure to PSA messages. Further research is required to understand the factors that contribute to safe and effective messaging about suicide prevention.