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Disgusting Democrats and Repulsive Republicans: Members of Political Outgroups Are Considered Physically Gross.

Justin F LandyJoshua RottmanCarlota BatresKristin L Leimgruber
Published in: Personality & social psychology bulletin (2021)
The status of disgust as a sociomoral emotion is debated. We conducted a stringent test of whether social stimuli (specifically, political outgroup members) can elicit physical disgust, as distinct from moral or metaphorical disgust. We employed stimuli (male faces) matched on baseline disgustingness, provided other ways for participants to express negativity toward outgroup members, and used concrete self-report measures of disgust, as well as a nonverbal measure (participants' facial expressions). Across three preregistered studies (total N = 915), we found that political outgroup members are judged to be "disgusting," although this effect is generally weaker for concrete self-report measures and absent for the nonverbal measure. This suggests that social stimuli are capable of eliciting genuine physical disgust, although it is not always outwardly expressed, and the strength of this result depends on the measures employed. We discuss implications of these results for research on sociomoral emotions and American politics.
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