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Predicting Age Groups of Reddit Users Based on Posting Behavior and Metadata: Classification Model Development and Validation.

Robert F ChewCaroline KeryLaura BaumThomas BukowskiAnnice E KimMario Antonio Navarro
Published in: JMIR public health and surveillance (2021)
We created a Reddit age prediction algorithm with competitive accuracy using publicly available data, suggesting machine learning methods can help public health agencies identify age-related target audiences on Reddit. Our results also suggest that there are characteristics of Reddit users' posting behavior, linguistic patterns, and account features that distinguish adolescents from adults.
Keyphrases
  • machine learning
  • public health
  • big data
  • deep learning
  • artificial intelligence
  • young adults
  • physical activity