Using Bayes factors to evaluate evidence for no effect: examples from the SIPS project.
Zoltan DienesSimon CoultonNick HeatherPublished in: Addiction (Abingdon, England) (2017)
Scientists who find non-significant results should suspend judgement-unless they calculate a Bayes factor to indicate either that there is evidence for a null hypothesis (H0) over a (well-justified) alternative hypothesis (H1), or that more data are needed.