e-Health and new moms: Contextual factors associated with sources of health information.

Lorraine O WalkerMichael S MackertJisoo AhnMisha W VaughanBobbie S SterlingSarah GuySherry Hendrickson

Published in: Public health nursing (Boston, Mass.) (2017)

Mothers widely used e-Health related media, but use was associated with contextual factors. In public health efforts to reach new mothers, partnering with mother-favored Web sites, focusing on audience-relevant media, and adopting attributes of successful sites are recommended strategies.

Keyphrases

health information
public health
social media
healthcare
quality improvement
risk assessment
climate change
health promotion