Online Patient Recruitment in Clinical Trials: Systematic Review and Meta-Analysis.
Mette Brøgger-MikkelsenZarqa AliJohn Robert ZibertAnders Daniel AndersenSimon Francis ThomsenPublished in: Journal of medical Internet research (2020)
Targeting potential participants using online remedies is an effective approach for patient recruitment for clinical research. Online recruitment was both superior in regard to time efficiency and cost-effectiveness compared with offline recruitment. In contrast, offline recruitment outperformed online recruitment with respect to conversion rate.