Community's perception, experiences and health seeking behavior towards newborn illnesses in Debre Libanos District, North Shoa, Oromia, Ethiopia: Qualitative study.

Local newborn illness diagnosis negatively affected health seeking behavior of the community members in that they made them to rely on traditional medications or delay in seeking care from health facilities. This might leads to negative consequences like disability and mortality. Therefore, health care providers and policy makers should design social and behavioral change communication (SBCC) to change community member's health seeking behavior towards newborn illnesses.