The Influence of Incentive-Based Mobile Fitness Apps on Users' Continuance Intention With Gender Moderation Effects: Quantitative and Qualitative Study.
Aaya FaizahAlifah Fatimah Azzahra HardianRania Devina NandiniPutu Wuri HandayaniNabila Clydea HarahapPublished in: JMIR human factors (2024)
This research contributes to the field of health promotion by providing guidance for MFA developers.