Professional Use of Social Media by Pharmacists: A Qualitative Study.
Arcelio BenetoliTimothy Frank ChenMarion SchaeferBetty Bouad ChaarParisa AslaniPublished in: Journal of medical Internet research (2016)
Participants used social media in a professional capacity, specifically for accessing and sharing health and professional information among peers. Pharmacists, as medicines experts, should take a leading role in contributing to health information dissemination in these user-friendly virtual environments, to reach not only other health care professionals but also health consumers.