Applying nitrogen fertilizer increased anthocyanin in vegetative shoots but not in grain of purple rice genotypes.

Applying N fertilizer could be a promising way to improve the antioxidative properties in vegetative parts for use in rice-grass juice, cosmetics and other products, especially the young leaves, which contained high values of anthocyanin as well as antioxidant capacity. However, further field studies should be undertaken to optimize N utilization for anthocyanin and antioxidant capacity in purple rice genotypes. © 2018 Society of Chemical Industry.