Challenges and Opportunities in Recruiting Research Participants Using Facebook: Lessons Learned from an Exemplar Study.
Sarah AshfieldLorie DonelleMaxwell SmithÈve DubéPanagiota D TryphonopoulosPublished in: The Canadian journal of nursing research = Revue canadienne de recherche en sciences infirmieres (2023)
Facebook is a viable method of recruiting research participants. This method can be cost-effective, timely, and efficient in comparison to traditional research recruitment methods. However, one must balance the benefits and challenges of this type of recruitment.
Keyphrases