Assessing User Retention of a Mobile App: Survival Analysis.
Yu-Hsuan LinSi-Yu ChenPei-Hsuan LinAn-Shun TaiYuan-Chien PanChang-En HsiehSheng-Hsuan LinPublished in: JMIR mHealth and uHealth (2020)
Our findings demonstrated that passive data collected via Android devices had the best user retention for this app that records GPS-based work hours.