Facebook's shared articles on HPV vaccination: analysis of persuasive strategies.

Ashley Hedrick McKenzieElaine AvshmanRoss Shegog Lara S Savas L Aubree Shay

Published in: BMC public health (2024)

The results of this study can help health communicators anticipate the types of discourses that vaccine-hesitant parents may have encountered online. Implications and suggestions for practice are discussed.

Keyphrases

social media
healthcare
health information
public health
primary care
mental health
high grade
health promotion