Ethical Issues in Social Media Recruitment for Clinical Studies: Ethical Analysis and Framework.
Bettina Maria ZimmermannTheresa WillemCarl Justus BredthauerAlena M BuyxPublished in: Journal of medical Internet research (2022)
The ethical challenges related to social media recruitment are context sensitive. Therefore, social media recruitment should be planned rigorously, taking into account the target group, the appropriateness of social media as a recruitment channel, and the resources available to execute the strategy.