Social Media Impact of the Food and Drug Administration's Drug Safety Communication Messaging About Zolpidem: Mixed-Methods Analysis.
Michael S SinhaClark C FreifeldJohn S BrownsteinMacarius M DonneyongPaula RauschBrian M LappinEsther H ZhouGerald J Dal PanAjinkya M PawarThomas J HwangJerry AvornAaron S KesselheimPublished in: JMIR public health and surveillance (2018)
Social media offers challenges and opportunities for dissemination of the DSC messages. The FDA could consider strategies for more actively disseminating DSC safety information through social media platforms, particularly when announcements require updating. The FDA may also benefit from directly contributing content to websites like Wikipedia that are frequently accessed for drug-related information.