'It has candy. You need to press on it': young adults' perceptions of flavoured cigarettes in the Philippines.
Jennifer L BrownMeng ZhuMeghan MoranConnie HoeFerdie FrejasJoanna E CohenPublished in: Tobacco control (2020)
Young adult Filipinos believe that some menthol-flavoured cigarettes are less harmful than other flavoured cigarettes and non-flavoured cigarettes and find flavour capsule cigarettes attractive. A tobacco flavour ban and implementation of plain packaging might help reduce misperceptions of risk and make cigarettes less appealing.