Trends in tobacco, alcohol and branded fast-food imagery in Bollywood films, 1994-2013.

Ailsa J McKayNalin Singh NegiNandita MurukutlaAnthony A LavertyPallavi PuriBella Vasant UttekarSandra MullinChristopher Millett

Published in: PloS one (2020)

Although the extent of tobacco imagery in Bollywood films fell over 1994-2013, it is still frequently observed. Alcohol imagery is widespread, even in U-rated films, and trends in both alcohol and fast-food imagery are upwards.

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