College Students' Underestimation of Blood Alcohol Concentration from Hypothetical Consumption of Supersized Alcopops: Results from a Cluster-Randomized Classroom Study.

Matthew E RossheimDennis L ThombsJenna R KrallDavid H Jernigan

Published in: Alcoholism, clinical and experimental research (2018)

Students underestimated the intoxication they would experience from consuming supersized alcopops. Revised product warning labels are urgently needed to clearly identify the number of standard drinks contained in a supersized alcopop can. Moreover, regulations are needed to limit alcohol content of single-serving products.

Keyphrases

double blind
alcohol consumption
open label
placebo controlled
clinical trial
phase iii
phase ii
high school