Patient perceptions by race of educational animations about living kidney donation made for a diverse population.
Maria M KellerTodd LucasRenee CadzowThomas FeeleyLaurene Tumiel BerhalterLiise KaylerPublished in: PloS one (2022)
Findings highlight the value of LDKT informational content that is visually appealing, digestible, non-threatening, and highly shareable. Heterogeneity may exist when considering access and intervention preferences in using KidneyTIME videos and highlight a potential for further cultural targeting or tailoring.