Vaccinating for My Family or for My Community? The Effect of Message Framing on Parental Intention to Vaccinate during the COVID Pandemic.
Celia Ching Yee WongLiman Man Wai LiDanielle Ka Lai LeeWhitney Petit LorezHelen Yuet Man LoPublished in: International journal of behavioral medicine (2024)
These findings provided some initial evidence of the effectiveness of message-framing in promoting parents' intention to vaccinate their children on online platforms.