Chatbot-Delivered COVID-19 Vaccine Communication Message Preferences of Young Adults and Public Health Workers in Urban American Communities: Qualitative Study.

Rose Weeks Lyra Cooper Pooja Sangha João Sedoc Sydney White Assaf Toledo Shai Gretz Dan Lahav Nina M Martin Alexandra E Michel Jae Hyoung Lee Noam Slonim Naor Bar-Zeev

Published in: Journal of medical Internet research (2022)

To foster credibility, chatbots targeting young people with vaccine-related messaging should aim to build rapport with users by deploying empathic, reflective statements, followed by direct and comprehensive responses to user queries. Further studies are needed to inform the appropriate use of user-customized testimonials and humor in the context of chatbot communication.

Keyphrases

public health
young adults
coronavirus disease
sars cov
cancer therapy
middle aged
case control
decision making
global health