What Factors Affect a User's Intention to Use Fitness Applications? The Moderating Effect of Health Status: A Cross-Sectional Study.
Byongjin KimEuehun LeePublished in: Inquiry : a journal of medical care organization, provision and financing (2022)
This study provides the following implications for health researchers, fitness application designers, and marketers. When trying to use fitness application, values such as performance expectancy, effort expectancy, hedonic motivation, and perceived privacy protection should be emphasized. In particular, for users with chronic diseases, the performance expectancy of fitness apps is more critical than any other factor.