Explaining placebo effects in an online survey study: Does 'Pavlov' ring a bell?
Rosanne M SmitsDieuwke S VeldhuijzenTim Olde HartmanKaya J PeerdemanLiesbeth M Van VlietHenriët Van MiddendorpRalph C A RippeNico M WulffraatAndrea W M EversPublished in: PloS one (2021)
Our results brought forth new evidence in placebo information strategies, and indicated that explanations based on brain mechanisms and positive expectations were most preferred. These results can be insightful to construct placebo information strategies for both clinical context and research practices.