Potential impact of the adult-targeted LiveLighter "Sugary Drinks" campaign on adolescent consumption: Findings from a national cross-sectional school survey.

Claudia R Gascoyne Maree Scully Melanie A Wakefield Belinda Morley

Published in: Health promotion journal of Australia : official journal of Australian Association of Health Promotion Professionals (2023)

Mass media campaigns targeted towards the Australian adult population may have favourable effects among adolescents with the steeper decline in high SSB consumption observed in WA between 2012-2013 and 2018 coinciding with the repeated airing of the LiveLighter "Sugary Drinks" campaign in this state. SO WHAT?: Government investment in mass media campaigns may hasten declines in adolescents' SSB consumption.

Keyphrases

cross sectional
young adults
physical activity
mental health
cancer therapy
drug delivery
climate change