Twitter Strategies for Web-Based Surveying: Descriptive Analysis From the International Concussion Study.
Sharief HendricksPeter DükingStephen D MellalieuPublished in: JMIR research protocols (2016)
Surveys are a useful tool to measure the knowledge, attitudes, and behaviors of a given population. Strategies to improve Twitter engagement include targeting low-profile accounts, posting tweets in the morning (12 AM-11:59 AM) or late evenings (6 PM-11:59 PM), and posting on Mondays and Wednesdays.