Join the Commune: A Controlled Study of Social Branding Influencers to Decrease Smoking Among Young Adult Hipsters.

Pamela M LingNadra E LishaTorsten B NeilandsJeffrey W Jordan

Published in: American journal of health promotion : AJHP (2020)

This is the first controlled study of Social Branding interventions. Intervention implementation was accompanied by decreases in smoking (San Francisco) and sustained lower smoking (San Diego) among young adult bar patrons over 3 years.

Keyphrases

young adults
smoking cessation
healthcare
mental health
randomized controlled trial
primary care
childhood cancer
physical activity