Trusting Social Media as a Source of Health Information: Online Surveys Comparing the United States, Korea, and Hong Kong.
Hayeon SongKikuko OmoriJihyun KimKelly E TenzekJennifer Morey HawkinsWan-Ying LinYong-Chan KimJoo-Young JungPublished in: Journal of medical Internet research (2016)
This research found significant cultural differences in information processing preferences for online health information. Further discussion is included regarding effective communication strategies in providing quality health information.