A theory-driven organ donation campaign: a field intervention among university students in Iran.
Marzieh LatifiSakineh RakhshanderouKatayoun NajafizadehCourtney A RocheleauMohtasham GhaffariPublished in: Clinical transplantation and research (2024)
Effective health education and promotion interventions, including health campaigns, are essential to encourage the use of organ donation cards. Additionally, current experiences indicate that the TPB serves as a suitable theoretical framework for designing organ donation interventions.