Commercial app use linked with sustained physical activity in two Canadian provinces: a 12-month quasi-experimental study.
Marc Steven MitchellErica LauLauren WhiteGuy FaulknerPublished in: The international journal of behavioral nutrition and physical activity (2020)
A commercial app providing small but immediate digital incentives for individualized goals was associated with an increased weekly mean daily step count on a population-scale over one year. This effect was more evident for physically inactive and more engaged participants.