Women's attitudes toward certification logos, labels, and advertisements for organic disposable sanitary pads: results from a multi-city cross-sectional survey.
Hayeon KimJinyoung JungYun-Kyoung SongTaegwon ChangSungmin ParkJiwon ParkKyungim KimPublished in: BMC women's health (2022)
The results of this study clearly indicate the importance of using certification logos, labels, and advertisements in the OSP market. These results can be utilized by OSP companies to improve the effectiveness of their marketing strategies or by policy makers and certifying bodies to manage the informants properly in the OSP market.