The effectiveness of a monetary incentive offer on survey response rates and response completeness in a longitudinal study.
Shengchao YuHoward E AlperAngela-Maithy NguyenRobert M BrackbillLennon TurnerDeborah J WalkerCarey B MaslowKimberly C ZweigPublished in: BMC medical research methodology (2017)
In the face of the growing challenge of maintaining a high response rate for the World Trade Center Health Registry follow-up surveys, this study showed the value of offering a monetary incentive as an additional refusal conversion strategy. Our findings also suggest that an incentive offer could be particularly useful near the end of data collection period when an immediate boost in response rate is needed.