Social Media as a Research Tool (SMaaRT) for Risky Behavior Analytics: Methodological Review.
Tavleen SinghKirk E RobertsTrevor CohenNathan K CobbJing WangKayo FujimotoSahiti MyneniPublished in: JMIR public health and surveillance (2020)
Our review consolidates the methodological underpinnings for analyzing risky health behaviors and has enhanced our understanding of how social media can be leveraged for nuanced behavioral modeling and representation. The knowledge gained from our review can serve as a foundational component for the development of persuasive health communication and effective behavior modification technologies aimed at the individual and population levels.