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Testing the Efficacy of Attitudinal Inoculation Videos to Enhance COVID-19 Vaccine Acceptance: Quasi-Experimental Intervention Trial.

Rachael Piltch-LoebMaxwell SuBrian HughesMarcia A TestaBeth GoldbergKurt BraddockCynthia Miller-IdrissVanessa MaturoElena Savoia
Published in: JMIR public health and surveillance (2022)
Across all intervention groups, inoculated individuals showed greater resistance to misinformation than their noninoculated counterparts. Relative to those who were not inoculated, inoculated participants showed significantly greater ability to recognize and identify rhetorical strategies used in misinformation, were less likely to share false information, and had greater willingness to get the COVID-19 vaccine. Attitudinal inoculation delivered through short video messages should be tested in public health messaging campaigns to counter mis- and disinformation.
Keyphrases
  • coronavirus disease
  • public health
  • sars cov
  • social media
  • randomized controlled trial
  • study protocol
  • clinical trial
  • phase iii
  • respiratory syndrome coronavirus