Linda D Hollebeek

Publication Activity (10 Years)

Years Active: 2022-2024
Publications (10 Years): 3

Top Topics

Positive Airway Pressure

Coronavirus Disease

Bioinformatics Analysis

Top Venues

Health marketing quarterly

Journal of consumer behaviour

Journal of the Academy of Marketing Science

This page only lists publications with an associated author ORCID identifier.

Publications

Mir Abdur Rafeh, Amir Zaib Abbasi, Linda D Hollebeek, Muhammad Asghar Ali, Ding Hooi Ting
The effect of consumer-perceived COVID-19 ad value on health-protective behavior: Mediating role of engagement. Health marketing quarterly (2024)
Linda D Hollebeek, V Kumar, Rajendra K Srivastava, Moira K Clark
Moving the stakeholder journey forward. Journal of the Academy of Marketing Science (2022)
Raouf Ahmad Rather, Linda D Hollebeek, Tan Vo-Thanh, Haywantee Ramkissoon, Anu Leppiman, Dale Smith
Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement. Journal of consumer behaviour 21 (5) (2022)