Reversing the Antibiotic Resistance "Yelp Effect" Through the Use of Emotionally Framed Responses to Negative Reviews of Providers: Questionnaire Study.
Monique Mitchell TurnerHyesun ChoungQuoc-Ha Hannah Mai BuiPaige BeckHera AshrafPublished in: JMIR formative research (2022)
This paper demonstrated that a strategic response to online patient complaints could prevent reputational damage and minimize the potential negative impacts of the review. The results also glean insight into the step toward developing a novel intervention-crafting a persuasive response to patients' negative feedback that can help improve the understanding of antibiotic resistance problems.